Driven Media, a non-traditional & out-of-home advertising agency, based in Dallas, TX has announced that it has expanded its operations to include Austin, TX. “Austin was a logical choice for us” said Brian Kyle, Managing Partner and Creative Director. “It’s a young, vibrant city on the forefront of technology. Between tourism, entertainment and UT, we see tons of opportunity in Austin.”

Shane Edmonson, Driven’s VP of Business Operations, will be heading up the Austin branch. “Shane brings a wealth of experience in out-of-home, experiential and proximity marketing to the table,” says Mr. Kyle. “He’s committed to our mission of providing creative, cost-effective solutions and measurable results to clients both in Austin and nationwide.”

Driven Media was founded in 2005, by Brian Kyle, Dallas ad agency veteran and Larry Wells, President and CEO of The Winwell Companies, a Logistics firm. Intent on becoming a major player in the then, burgeoning truckside advertising market, Driven soon began adding to their offerings. Today, Driven’s capabilities include out-of-home, experiential and proximity marketing, as well as traditional advertising media such as television commercials and print ads. To find out more about Driven Media visit www.thedrivengroup.com.